The New Era of AI: When We Can See Its “Brain” and Control Its “Personality”
In recent years, Artificial Intelligence (AI) has become a constant topic in the public spotlight — especially when it exhibits unpredictable behavior. For example, there was the widely discussed case of the Bing AI chatbot, which once startled users by responding with a threatening tone or expressing negative emotions. Such incidents highlight an important truth: we have very little understanding of what really happens *behind the scenes* in AI’s decision-making process.

The New Era of AI: When We Can See Its “Brain” and Control Its “Personality”
In recent years, Artificial Intelligence (AI) has remained a hot topic in public discourse—especially when it displays unpredictable behavior.
One well-known example is the Bing AI chatbot, which once made headlines for responding to users in a threatening tone or expressing negative emotions.
Such incidents reveal an important truth: we have very little idea of what’s happening behind the scenes in AI’s decision-making.
AI and the “Black Box” Problem
Even though we can train AI with massive datasets and fine-tune billions of parameters, its decision-making process often lacks transparency.
It operates like a “black box”—taking inputs and producing outputs without revealing its internal reasoning.
This opacity creates serious safety challenges, especially when training data contains bias or inappropriate content, which may subtly embed itself into the AI’s “personality” and surface unexpectedly.
A New Answer: Persona Vector
Researchers from Anthropic and other leading institutes have developed a concept called the Persona Vector—a tool that lets us “see” and “interpret” an AI model’s internal state in real time.
It’s like opening up the AI’s brain and finding “control knobs” for its personality and behavior, such as:
- Aggressiveness knob – When activated, the AI responds with a harsher tone.
- Fabrication knob – When active, the AI may invent or fabricate information.
- Honesty knob – When active, the AI sticks strictly to factual accuracy.
This not only allows us to check how the AI is “thinking,” but also to predict and prevent undesirable behavior before it occurs.
Two Main Approaches in Practice
1. Preventative Steering – Anthropic
Uses Persona Vector to counteract potentially problematic training data from the very start of model training.
This approach makes AI more stable—like adjusting a boat’s course early to ensure it sails straight without drifting off.
2. Rehabilitation – OpenAI
Focuses on correcting AI models that have already exhibited undesirable behavior, tuning them back to safe and reliable performance.
It’s like rehabilitating a system to restore it to a controlled, functional state.
A Turning Point for AI
The discovery of the Persona Vector could mark a major shift—transforming AI from an opaque “black box” into a system we can understand and guide with reason.
In the future, this approach may serve as a foundation for building AI that is more transparent, safer, and more predictable, helping ensure it remains a positive force for society in the long run.