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LiveUnified Inbox Platform (SaaS)E-commerce / Customer Messaging

Konkui AI

One inbox for LINE, Facebook and Instagram customer chats, with an AI Assistant that answers first and hands off to the team.

Core shop data
4 data sets

Products, Promotions, Bookings and Customers, each extendable with the shop’s own fields

Knowledge source types
7 types

PDF, DOCX, TXT, MD, a web page, pasted text and a Q&A spreadsheet

AI judge checkpoints
2 checkpoints

Before every write and before each reply is sent; if the check can’t run, the chat goes to the team

Overview

Konkui AI is a customer-messaging platform for Thai online sellers: messages from each connected LINE Official Account, Facebook Page and Instagram account land in one Inbox, and every shop works in its own Workspace with its own team (other businesses’ Facebook Pages and Instagram accounts connect fully once Meta’s App Review is complete). An AI Assistant replies first from the shop’s own products, promotions and data sources (files, web pages, Q&A), and hands the conversation to a team member when it cannot answer. Admins steer it with written Instructions and Guardrails, and it collects booking and customer details step by step from the fields the shop has set up. Corrections from the team become Knowledge the Assistant uses next time, once an Admin approves them.

The challenge we took on

Thai online sellers get customer questions on LINE, Facebook and Instagram at once, and most of them repeat — price, stock, shipping, store policy — answered by an admin one message at a time. Handing that to an AI is risky: a wrong price or stock level does more damage than no answer at all. The brief: an assistant that answers from the shop’s own data from day one, never states a number it didn’t look up, and hands the chat to a person the moment it can’t help.

Konkui AI

Goals we agreed on

  • One Inbox: every connected channel in one place, with a separate Workspace and team per shop
  • Answer from the shop’s data: products, promotions and the shop’s own sources are what the Assistant answers from
  • No guessed numbers: prices, stock and delivery dates only from the system — otherwise ask or hand off
  • Clean handoff: once a person holds the chat, the Assistant stays silent until it is handed back
  • Learn from corrections: team corrections become Knowledge after Admin approval, with no model fine-tuning

How we built it

The hard part of a sales chatbot isn’t answering — it’s not answering wrong. So a second model reviews every reply before it goes out, and the data the shop enters is the only source of truth.

  1. 1. Multi-tenant from day one

    Each shop is a Workspace whose data is fully isolated, and every query is scoped to it. Members are Admins or Operators and sign in with Google. Built on Next.js 16 with Postgres, pgvector and Drizzle.

  2. 2. Channel adapters that follow each platform’s rules

    A LINE OA connects with its Channel ID, secret and access token, and only turns Connected once a signed webhook ping is verified; Facebook Pages and Instagram connect through Facebook Login. On LINE the Assistant uses the free reply window before falling back to a push, and on Meta it only sends inside the 24-hour window.

  3. 3. Data the Assistant can trust

    A shop keeps Products, Promotions, Bookings and Customers. Core fields carry a role — price, stock — that tells the Assistant what they mean, and Promotions apply automatically inside their date window. The AI can write Bookings and Customers but never search them, so one customer can never be shown another’s details. All seven source types are ingested in the background, and instruction-like text is flagged on the entry.

  4. 4. A judge before every action

    The Assistant retrieves Knowledge by meaning, in Thai and English, through embeddings. Before any write and before a reply is delivered, a judge model reviews it: a reply quoting money or stock that no tool returned is rejected and gets one repair, and if the judge can’t run, the chat is handed to the team.

  5. 5. A learning loop people approve

    A thumbs-down with a correction enters a queue that an Admin approves into a Q&A pair. The Curator turns context an Admin pastes into proposals to review, and outside AIs such as Claude Code, Codex or Cursor can propose Knowledge over MCP — every proposal waits for a person. The Playground shows each reply’s match scores, tool calls, judge verdict and cost.

Results from our work

Konkui AI runs in production. LINE OA connects today; Facebook Pages and Instagram accounts belonging to other businesses show ‘Review pending’ until Meta’s App Review is complete.

  • Every chat in one Inbox

    The team sees every conversation with who holds it — Assistant, Operator, waiting or resolved — and each shop’s data stays in its own Workspace.

  • Answers grounded in the shop’s data

    The Assistant answers product, price and promotion questions from what the shop entered, and says so plainly when a fact is missing instead of guessing.

  • A person takes over cleanly

    On handoff the Assistant stops replying, but drafts a suggested reply in the composer that the Operator can use, edit or discard.

  • Corrections become Knowledge

    Once approved, a team correction is used by the Assistant from the very next message.

Results
4 data sets

Products, Promotions, Bookings and Customers, each extendable with the shop’s own fields

7 types

PDF, DOCX, TXT, MD, a web page, pasted text and a Q&A spreadsheet

2 checkpoints

Before every write and before each reply is sent; if the check can’t run, the chat goes to the team

Gallery

Inside the build

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